Collection: ASYA COLLECTION

The Asya Collection is an embodiment of Omar Naser’s core inspiration and love for his country Jordan,  its beauty, nature and the desert of Wadi Rum: Authenticity and innovation. 100% reycled leather bags, the Asya wear and Bags are renowned for its intricate craftsmanship and attention to detail and design. 

Story of Asya:

In the heart of Wadi Rum, where towering sandstone cliffs cast dramatic shadows on the ochre sand, lived Asya’s, a weaver who captured the desert's soul in her tapestries. Unlike the bold, geometric patterns adorning the Bedouin tents, Asya 's creations whispered of Wadi Rum's hidden beauty. Her nimble fingers flew across the loom, weaving stories into silken threads. One dress, the color of sun-drenched sandstone, flowed like the windswept dunes, adorned with flawless orange of a princess reflecting the desert pools after a rare rain. It spoke of endurance, of the unwavering spirit that thrived in the unforgiving landscape.